Job Summary

We require PPC Managers, with expertise in Google Adwords, optimization of Paid Search Advertisements and complete knowledge of SEM jobs for large PPC campaigns. Experience in managing dynamic SEM campaigns is a must.

Responsibilities

• Coordinating and managing marketing campaigns on Google Adwords, Yahoo/Overture and MSN Marketing campaigns.
• Accelerate PPC Marketing using analytical and creative skills.
• Maximize profits by developing and crafting Google- Display Advertisement, planning and deploying PPC campaigns.
• Good analytical skills to gain high quality score & improve PPC Campaigns
• Track and update traffic patterns through PPC or cost per click, as well as Adwords Management.
• Determine ROI on search marketing efforts.
• Adding new keywords in the search engines.
• Managing Google-Banner Ads (including client search strategies), Paid Search Campaigns, setting up and optimizing Paid Search/PPC campaigns.
• Tracking of funds in the account and maintain conversions.

Candidate Profile

• PPC Manager with relevant experience of 3- 7 years (experience working with bid management technology) with an understanding of web analytics.
• Google Adwords Specialist
• Knack of implementing new technologies, automation capabilities that enhance SEM efforts
• Ability to write ad copy and optimize through A/B testing
• Experience in managing large scale performance based PPC campaigns on enterprise level PPC management platforms
• Experience in gathering insights from multiple data sources and making informed decisions to improve performance of search campaigns

Job requirements

• Graduate from a recognized university
• Self-motivated with passion for marketing, advertising & campaign management
• Outstanding team handling skills & communication skills both written & verbal
• Active interest in electronic copywriting
• Ability to meet deadlines
• Google Adwords Certified (GAP) professional will be preferred
• Good knowledge of Excel and Access
• Conduct Keyword Research to produce optimal Click Through Rates (CTR)
• Monitor progress of campaigns using various reporting tools

Required Skills

• Search Engine Marketing (SEM)
• Multiple Campaigns Management
• Keyword Research Analysis
• ROI Tracking
• Strong time management skills
• Ability to work independently and in a team environment
• Ability to handle multiple ongoing tasks with changing priorities
• Insatiable desire to learn

The Benefits

• Established company with great financial stability.
• International luxury offices in Vadodara, Gujarat.
• Online community culture
• Fast personal and career development.
• World class training.
• International travel opportunities.
• Service recognition awards.
• Market leading salary packages.
• Accommodation in company guest house.
• Bonus plans.
• Regular social activities.
• Management developed from within.
• Unrivalled team working dynamics.
• Develop ground breaking technology.
• Innovative forward thinking organisation.

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